ZEST Creative

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CASE STUDY

JAPFA

Background:Japfa, a leading poultry brand of indonesia opened its first retail outlet in india.Task:Client wanted us to design their flagship outlet.Action:A complete path of consumer experience was defined and laid out accordingly. E.g., From the entry point, to ordering, receiving the order to exit.Result:The Japfa Best Managing Director, Procurement Head, Chief Marketing Officer appreciated our …

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OPTISAN

Background: Optima Life Sciences Pvt. Ltd. has been manufacturing biosecurity products for the poultry industry for more than a decade. Hence the company has a strong base of technical know-how, competent manpower, and the right and adequate infrastructure. Task : Launching a hygiene product in a market where big and established brands were already present …

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AMULYAM

Background:Amulyam is a township of over 500 apartments (1 & 2 BHK) at Dudulgaon, Moshi AnnexeThe Task:To make Amulyam stand out in the clutter and get maximum footfalls and bookings.The Action:We roped in Marathi film actors Vaibhav Tatwawadi and Manva Naik and created a story of a couple based on an insight that wives are …

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MSD ANIMAL HEALTH

Background: MSD is a global animal health and research-driven company developing and manufacturing a broad range of veterinary medicines and services. The Task: The company’s new product, Floxidin (An injection that kills bacteria in a single shot) needed a promotion to communicate its benefits to the users. The Action: We went for the direct approach …

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MEN’S AVENUE

Background: Men’s Avenue, a leading retail store in Pune, was looking for a new outlook and a new identity.  The Task:To generate new brand buzz in the market with an offer of a 50% Discount. The Action:After a strenuous and in-depth brainstorming and a thorough market analysis, we came up with unique positioning and that was …

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GLOBION

Background:Globion is a world-renowned company produces vaccines and other health-related products for the poultry and livestock segment.  The Task:To deliver a complete make-over of the company’s brand including new packaging design, store branding, and out of the box idea for their exhibition stalls.  The Action:We crafted a strategy for empowering Globion with a new look. …

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